Website Filters Audit Cheat Sheet
Why have filters on your website?
- Improve product visibility
- Easier navigation
- Enhance shopping experience
- Encourage more purchases
There are many other filters you can add, Think about what would make it easier for your customers to shop. How can they find what they are looking for the quickest way with the least amount of clicks?
Other Filters you can add:
Product Attributes
- Style: Modern, Vintage, Casual, Formal.
- Occasion: Party, Office, Wedding, Daily Use.
- Season: Summer, Winter, Fall, Spring.
- Material: Cotton, Leather, Metal, Glass, etc
- Category: Apparel, Accessories, Electronics, Home Décor, etc.
Product Specifications:
- Power Requirements: Battery-operated, USB, Electric.
- Features: Water-resistant, Wireless, Eco-friendly.
- Compatibility: Windows, iOS, Android, etc.
Customer Preferences
- Bestsellers: Popular products.
- New Arrivals: Recently added.
- Discounts: On sale, Clearance items.
- Customer Ratings: 1–5 stars.
- Availability: In stock, Out of stock, Pre-order.
- Reviews: Positive, with images, verified buyers.
Location-Based
- Shipping Options: Free Shipping, Same-Day Delivery, International Shipping.
- Pickup Locations: Local store availability.
Personalization
- Engraving/Customizable Options: Items that can be personalized.
- Gift Wrapping: Available or not.
Sustainability
- Eco-friendly: Sustainable materials, Recyclable.
- Certifications: Fair Trade, Organic, Vegan.
Seasonal/Promotional
- Holiday Themes: Christmas, Easter, Halloween.
- Limited Editions: Exclusive collections.
Advanced Filters
- Search by Keyword: Allows for refined results based on entered terms.